PRIVACY IS THE

ISSUE OF OUR AGE

Privacy is quickly becoming the defining issue of our Age. I was recently interviewed on the Tearsheet Podcast discussing the pivotal role Mezu is playing in protecting payment privacy and how Mezu gives our users choice in the ways they pay.

                      

Privacy is quickly becoming the defining issue of our Age. I was recently interviewed on the Tearsheet Podcast discussing the pivotal role Mezu is playing in protecting payment privacy and how Mezu gives our users choice in the ways they pay.

During the interview, Zach Miller and I discussed  how, “the biggest problem of our time is privacy.”

BUT – you may ask – aren’t the really big issues of our time climate change, extremism, trade wars, migration,  hunger, eradication of disease?

And my answer is yes.

And no…

Why no? Because ALL these issues are purely man-made and our ability to address them is purely political.

 The challenge is that if democracies cannot count on their election processes because bad actors are  exploitation our naivete using technology and unknowingly sharing our PIP (personal intellectual proprty) with our very own Big Tech companies who actually not only do not respect our privacy, but actually profit from using the lack of it  – then we lose the power and have no path to truly affecting change. So there is a direct line of site between the ability to solve all those major issues and our lack of concern (to date) with the data accumulated by Big Tech to offer us something for ‘free”.  There is a direct line from those global issues of PRIVACY toi the heart of our ability to affect fair and trustworthy change.

So is Privacy the biggest issue of our time? It is if you want to live in a reliably democratic society.

“People’s personal intellectual property, i.e.  everything that you’ve accumulated throughout your life, details of who you are, what you do, what you’re interested — all these things have become commoditized and commercialized and the system doesn’t truly secure people’s agreement to share them commercially.”

Touching on the hot topic of emerging privacy awareness, the critical role Mezu is playing in a cashless society and why I’m an “Anti-Venmo” type of guy, I was thrilled to jump on the latest Tearsheet Podcast!

Be sure to check out the full interview, and shoot me a tweet with your thoughts. I’d love to keep the conversation going! -Yuval

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Podcast

Yuval Brisker

CEO, Mezu

Yuval is a co-founder of Mezu. Mezu is the first and only mobile money app that actually protects you and everyone you pay from the prying eyes of data traders, bots and Russian hackers and trolls. Mezu lets you pay anyone for anything without compromising your privacy, actively protecting your identity and confidential personal information. Get Mezu!

Yuval has been a technologist and a leading advocate of customer experience and consumer freedom enabled by technology for most of his career. He co-founded TOA Technologies (with Irad Carmi) and led the company as CEO and Chairman from its founding through 11 years of global and continuous growth in more than 20 countries on six different continents. TOA was acquired by Oracle Corporation in 2014 and Yuval stayed on to lead the integration before leaving to co-found Mezu.

 

About Yuvalocity

Being an entrepreneur always comes with a long list of challenges. The ups, downs, twists and turns can drive any business owner crazy and having to navigate the unknown waters of a new venture, where can they turn? Follow Mezu's CEO, Yuval Brisker, as he shares his deep rooted experience as an entrepreneur, growing organizations, and working through the quirks that challenge business owners today. No cup of coffee needed, just A Jolt of Yuvalocity.

 

Yuvalocity © 2019

Yuvalocity © 2019